All posts by Esther

About Esther

The Cuteness: sharing daily inspiration, kids fashion, work/life balance + small business how to's from mom & business owner Esther Freedman

Our Favorite Valentine’s Day Outfits for a Baby Girl

Ah, Valentine’s Day… the day of love and donuts, and of course, the perfect outfit! I have two girls, so I know how fun it is to dress them in all things pink and red for Valentine’s Day. If you’re on the hunt for Valentine’s Day outfits for a baby girl, look no further. We’ve curated some […]

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You Plaid Me at Hello

Thank goodness for social media, because it’s connected me with all kinds of talented and incredible women. One thing I am forever grateful for is getting to work with incredible photographers like Lauren Acquaviva of Water of Life Photography. She shot the blue plaid dress — the Zoe dress! — on her gorgeous daughter. The watercolor plaid […]

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2017 Year in Review & What’s to Come for cuteheads…

2017 was quite a year, and that’s putting it mildly. We thought it necessary to share our 2017 year in review, so we could reflect back on where we’ve been and share where we’re going. There were twists and turns around every corner. It was a major growth year for cuteheads and we welcomed so […]

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How to Layer a Dress for Winter

If there’s one thing I love to keep in my kids’ closets (and my own closet!) are pieces that transition through any season. That’s why I have so many ways to layer a dress in their closets. They LOVE dresses all year long, but it’s not always season appropriate. When it gets cold, my girls […]

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How to Throw the Perfect Kids Christmas Party

On a warm Winter’s day in November (because that’s mostly what we have in Texas, warm winter days), fellow creative and mama-to-be Meredith, the creative director of Cake & Confetti, gathered a few of her creative cohorts at Nancy Aidee Photography‘s adorable studio for a kids Christmas party like no other. Who says Christmas parties […]

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Velvet Holiday Dresses: Our Top Picks

I’d say velvet holiday dresses are my very favorite kind of holiday dresses. There’s something so perfectly swanky about velvet, but it’s also super comfy, so it’s very kid-friendly. Last holiday season, we released the Joy dress, our first velvet dress, and this year, we introduced two more to the best-selling Joy: the Thalia and […]

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Catching Up with Blogger Jessica from Happily Hughes

This blog has been a bit of a wild ride. When I started it around the time I opened my business, it was all about cuteheads. There were some informational posts, but mostly it was about sales, promos and events we were having. When I relaunched it on self-hosted WordPress and hired a professional designer […]

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How to Wear Fall’s Army Green Trend

I have long called army green one of my favorite neutrals. The color goes with everything, and it’s never boring, which is why the army green trend is one of my Fall favorites. It’s filling up my closet, and I had to keep a couple of these gorgeous Olive dresses for my own girls because I […]

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