All posts by Esther

About Esther

The Cuteness: sharing daily inspiration, kids fashion, work/life balance + small business how to's from mom & business owner Esther Freedman

On Truth and Authenticty

I’ve been thinking about authenticity and truthfulness. Without going into detail, because it’s not worth the headache for me or the other people involved, there was a situation this week where a popular blogger tried to involve me and many other reputable shop owners in something scammy. Thankfully, those who are involved are already righting the situation, […]

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The Easiest, Most Delicious Hello Dollies

This past weekend marked the culmination of a month of celebrating the wedding of two of my favorite people: my brother Craig and his new wife, Jennifer. It began with a surprise civil ceremony at our Passover seder, performed by my husband Doug in front of our  (very surprised) family. Following that, we jetted off […]

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